Brand Power

WWD reports here about an Internet apparel design and marketing firm that counts the number of times apparel brands are entered into search engines on a monthly basis. Here’s a look at these power brands.

LOUIS VUITTON
Search volume for February: 315,126

NIKE
Search volume: 252,875

ADIDAS
Search volume: 158,656

GUCCI
Search volume: 154,237

CHANEL
Search volume: 147,716

SPEEDO
Search volume: 137,236

PRADA
Search volume: 119,895

JUICY COUTURE
Search volume: 113,835

UGG BOOTS
Search volume: 112,280

THE NORTH FACE
Search volume: 112,100

CONVERSE
Search volume: 99,438

GUESS
Search volume: 97,621