Over the last couple of years sunglasses became the No 1 image product for consumers. Every reasonably known fashion brand or Automobile brand has a license for eyewear. Our database shows way over 30 of them.
In 2007 we have seen plenty of licenses for cellphones from fashion or lifestyle brands like Prada, Levis, Giorgio Armani, Mandarina Duck, etc.
Now General Motors has entered into licensing agreements for custom designed cellular phones for Cadillac in North America & China, HUMMER for Asia and the Buick in China.
Generally careful with predictions we make an exception and say:
Cellphones indeed are the new Sunglases.