Recently, new brand licenses were signed for home textile products.
After Stetson entering the market, the beauty brand Elizabeth Arden signed with London Luxury, which also holds the license Arm & Hammer.
Kate Spade signed with CHF Industries, which also took on an additional brand license from Marc Ecko. CHF already has a broad licensing portfolio with Quiksilver, Donna Karan, DKNY, Hemingway, Dockers, Roxy and others.