At CES, another Polaroid camera licensee was introduced. AMW is the largest licensee for a wide range of products in Latin American territories.
AMW has the right to use its license to the Polaroid brand in the U.S. on Android-based smart cameras, including the just-introduced model SC1630.
Just before CES, PLR IP Holdings also announced that it had reached a deal with camera vendor Sakar International, which now markets cameras in the U.S. under the Vivitar brand among other trademarks, to market Polaroid-branded digital still and video cameras.