True Religion Apparel announced that it has signed a new licensing agreement to produce and distribute True Religion branded eyewear.
The True Religion branded eyewear will launch worldwide in June 2009 in True Religion branded stores, national department stores such as Neiman Marcus, Saks Fifth Avenue, Nordstrom, Bloomingdale’s, and Barneys New York, and in more than 3,000 specialty stores, including Sunglass Hut. Additionally, the licensee is planning an international roll-out to North America, Europe, Asia, Australia and the Middle East.
The licensee is best known for making “Ed Hardy” sunglasses.