WIPO Report on Trademarks, Patents, Designs

The World Intellectual Property Organization (WIPO) published its report about filings of trademarks, patents, and designs.

You can download it here.

For brand proprietors, the ever increasing number of trademarks raises the following questions:

How do we maintain brand recognition / awareness?

How do we keep our brand relevant?

How do we turn brand recognition and relevance into revenue and profit?