Last year adidas put Reebok up for sale. And according to media, it has enough bidders.
As original fitness brand Reebok can benefit from athleisure, yoga, and home fitness. Some licensing opportunities exist. So there is room for growth.
Author: admin
adidas hat Bieter für Reebok
Philips sells home appliance business
Dutch Philips is selling its home appliance business, with an annual revenue of about €2.2B.
The buyer, Hillhouse Capital, will be granted an exclusive brand license for Philips and various other brands for 15 years with a renewal option.
Hillhouse Capital pays about €3.7B plus €700M in estimated royalties.
Philips verkauft Elektrogeräte Unit
Die Holländische Philips veräußert das Elektrogeräte-Geschäft mit jährlich etwa €2,2Mrd. Umsatz.
Der Käufer, Hillhouse Capital, erhält exklusive Markenlizenzen für Philips und andere Marken für 15 Jahre plus Verlängerungsoption.
Hillhouse Capital bezahlt €3.7Mrd. plus etwa €700M an Lizenzgebühren.
Rodenstock sold
Eyewear manufacturer Rodenstock is changing hands, Compass is selling to Apax. Permira and Bridgepoint were previous owners.
The brand company has a long history, as licensee as well. First there was a subsidiary handling various licenses from famous brands.
Then this was given up, and the licenses given back, to focus on Rodenstock.
And then Rodenstock went back to licensing, among others from Baldessarini, Jil Sander, dunhill, Mercedes Benz and Porsche Design.